The award-winning accessories and beauty brand Sassy Jones is launching an expressive and size-inclusive clothing line

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RICHMOND, Va., July 20, 2021 / PRNewswire / – Award-winning accessories and beauty brand Naughty Jones is introducing a line of dynamic, body-hugging contemporary women’s clothing from the brand owner in weekly limited micro-seasons from July 22nd Charis Jones’ hugely successful sparkle parties hosted on the company’s Facebook and Instagram.

Sassy Jones will start a micro-season every week from summer through fall. Six new pieces will hit the market every week, featuring eclectic designs, rich fabrics and exciting prints. The summer collection was inspired by the brave, courageous and powerful animals of the jungle. It stands for the irrepressible beauty of nature and is reminiscent of the fearless and powerful women who live every day with courage, strength and grace.

The 40-piece collection includes eye-catching, figure-hugging dresses, elegant jumpsuits, colorful jogging sets with animal prints and luxurious two-piece robe and trouser sets. Each garment in the clothing line will be available in small quantities in sizes S-2X, with plans to expand to a 4X size range in the fall, on the Sassy Jones website while the “Sparkle Party” airs on Social Media.

“My accessories and beauty line has always focused on bold color accents, unique pieces and high-quality materials – and the same concepts shine through in my clothing line,” says Charis Jones, the founder and owner of Sassy Jones. “The summer collection focuses on the little details – we have bags in almost every design without sacrificing fit or comfort. At its core, the collection helps women strengthen their self-confidence in everything they wear. “

Jones knew fashion would be the next step in her lifestyle brand. She got even more inspired when she started posting her clients on Sassy Jones’s Secret Society Facebook group and turning her bold printed scarves into tops, skirts, belts, wraps, and more. She immediately started designing and hired the first female fashion designer in December last year. Since then, the team has grown into an ever-growing group of five creative and talented designers. Jones is heavily involved in the creative process for the design team, doing prints, advising on styles and selecting the fabrics for each look.

“With this collection, a dream comes true for me,” says fashion designer Sassy Jones, Amanda Campbell. “I’m so incredibly proud of all the hard work the entire Sassy Jones team has put into creating this line of stunning looks for all women. When I started as the first fashion designer for the brand, I knew I wanted to design clothes that would make women of all shapes and sizes feel beautiful, confident, and strong. In the few months I’ve been with the brand, I’ve learned so much and watched the entire workforce here work tirelessly together in amazing ways to bring this line to life.Charis is an amazing and inspiring visionary, and I know that Sassy Jones’ ready-to-wear collection will change the face of fashion with its leadership. “

To learn more about the collection and the release on July 22nd at. to pursue 12 p.m. EDT, follow Sassy Jones on Facebook, Instagram and YouTube at @shopsassyjones. More information can be found here: https://www.youtube.com/watch?v=HjtMuaUxLqw

About Sassy Jones: Mom of twins, Charis Jones The lifestyle accessories brand launched on the back of their minivan and on their dining table to offer accessories for those who want to stand out, shine and boost their self-esteem. With their bold, bright and trendy pieces made of superior quality and materials, these handcrafted one-offs will give everyone an incredible feeling and have been lovingly created to boost self-confidence. Jones is part of the Tory Burch Fellowship Class of 2020 and an honored recipient of Entrepreneur’s Top Company of the Year award. Her designs are also available at Macy’s and on HSN. Jones was named one of Forbes Magazine’s Top 25 Top performers for 2020. https://www.shopsassyjones.com/

media Contact:
Elegant PR agency
Caroline Kalentzos
804-625-7674
[email protected]

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Naughty Jones
The award-winning accessory and beauty brand Sassy Jones is launching a statement and size-inclusive clothing line

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