Stylists Kazim and Priyanka talk about men’s fashion, their journey, and more
The duo Vainglorious, Kazim and Priyanka, have always been obsessed with fashion. Her love and passion for fashion turned into a full-blown career years later. They are now one of the most successful duos styling the preppy men of B-Town. From Kartik Aaryan, who loves to experiment, to Ranbir Kapoor, who believes in classic clothing, they’ve worked with the best of the best. Analita Seth records the journey of stylists Kazim and Priyanka, the duo that make up the Vainglorious team
Tell us a little bit about the two of you and how this journey began.
We have been together since we were 16. And the seemingly flimsy foundation of our relationship, built on a shared obsession with fashion, was actually extremely solid. We enjoyed every aspect of fashion so much that we shadowed stylist friends who were working on gigs and thought, ‘How come they have all the fun?’
Has the fashion industry always been in sight for you?
For the most part, fashion was just a pleasure for us, not just in monetary terms but also academically, albeit without any formal training. Working in the industry was an impulsive decision that we haven’t regretted to this day.
Is it different to style a man than to style a woman?
We haven’t styled women professionally, but basically it’s all the same. If you’re curious as to whether one type of customer is really trickier than the other, no one is exempt from the allure of vanity.
How do you adapt trends to your muse’s daily style?
When you work with people who are almost always inundated by paparazzi and whose pictures are all over social media, you need to realize that their personal style is very well established for better or for worse a trend to them would prove counterproductive prove. We dress them in trends that seem like a natural evolution of their own style.
How do you help a star get out of their comfort zone?
Most of the time, people withdraw into comfort zones if they haven’t been challenged for a while. We constantly push our customers to discover areas in their comfort zone that they didn’t know they had so that they can never adjust to their own way.
How does editorial styling differ from celebrity styling?
When it comes to editorial styling, there are plenty of whims. When it comes to celebrity styling, on the other hand, it’s the mood peppered in optics. Styling celebrities also requires a certain amount of precision and targeted image building, while editorial styling is all about flair and that certain something.
A favorite look of everything you’ve done so far …
I think we’d have a hard time picking a favorite look. However, if you allow recent prejudice, we would pick Kartik Aaryan in Paul Smith and Marni from his Dhamaka press tour.
A brand or designer that you would love to incorporate into your looks …
We have never worked with a TOM FORD look that we didn’t absolutely like.
Any look you regret today
Although we haven’t worked on trends long enough
To change drastically enough to create a scare, we understand that over time, many of the looks will appear dated. There is the unfortunate risk of deviating from the classics.
A tip that you learned in your trade
Obsessively focus on the subject. Well spun, half done!
A new look from a celebrity you loved …
It has been a little more than half a year since that moment, but LaKeith Stanfield, who wore a Saint Laurent suit for the Academy Awards, really made it.
Who do you think is the best stylist in the business?
While he’s more known for his creative direction, I don’t think Hedi Slimane’s work could be styled by anyone other than himself
You would have liked to have styled a person, dead or alive …
Please excuse the lazy answer, but we have to say David Bowie.
For someone like Ranbir Kapoor who likes classics, how do you try to incorporate trends into their outfits?
Ranbir is always open to trends as he keeps up with them however they should be
a reflection of his personality. He remains fashionable without succumbing to the fashionable victim role.